About Us

Stuart M. Singer, Psy.D (ABD), M.Ed.; CEO, Founder, and Performance Coach

Stu Singer has worked as the sports psychology and performance consultant for the NBA’s Washington Wizards, the WNBA’s 2019 World Champion Washington Mystics, University of Maryland Women’s Basketball team, Ole Miss Basketball, Rice University Basketball, and the Connecticut Sun among others. Stu served an integral role in helping the Mystics win their first WNBA Championship in team history, and in the University of Maryland Women’s basketball team reach back to back Final Fours. In addition he has worked with USA Gold Medal Olympians, Mens and Womens US National Team Players, MLS, NWSL, and pro athletes from around the world.

His approach focuses on teaching and providing mental performance skills rooted in the research supported science of the performance mind, and prides his work in being applicable in the most chaotic, pressure-filled environments.

Stu also provides team trainings, clinics, and consultation with coaches and corporate executives. These sessions are designed to create healthy and effective real world mental performance fundamentals and environments for themselves and those they lead.

Stu completed his Doctor of Psychology coursework at the University of the Rockies specializing in sport and performance psychology, and is a professional member of the Association for Applied Sport Psychology. Additionally, he received his M.Ed. in Counseling from Shippensburg University.

He is a routine expert contributor to the sports performance website Gameplan A from Adidas, and numerous podcasts.


Joshua Hoetmer, CMPC, MA, CSPA Professional Member 

Joshua has been supporting athletes, coaches, and organizations in their pursuit of excellence since 2012. He is a member of the Canadian Sport Psychology Association and was the 2017 Young Professional of the Year.

Some of the organizations he supports are Hockey Canada, Vauxhall Academy of Baseball, and Saskatoon Blades. Joshua works closely with the Movember Foundation as consultant delivering the Breaking the Ice program. He is also an instructor at Lethbridge College, teaching a variety of courses in sport psychology and sociology of sport.

Joshua is keen on supporting individuals and teams work towards their short- and long-term goals by teaching how to effectively monitor and manage thoughts, feelings, and behaviours. 


Here are some of the successful teams and organizations that we work with: